Kenzz

E-commerce, Local Shopping, Retail

Author

Peniel Keme Kitoko
May 16, 2024 • Estimated Reading Time: 3 minutes

🌎🌍🌏| Africa Thursday

An E-commerce Platform For The Egyptian Mass Market.

  Problem

  • Market Potential: Millions in Egypt lack convenient access to online shopping.

  • Challenge: Traditional e-commerce giants neglect the mass market.

  • Lacking Tool: Current platforms offer limited product selection and high prices.

    • Extra Barriers: A lack of trust and social engagement deters online purchases.

This issue's Startup equips Egyptians with an e-commerce platform that tackles these challenges in Egypt.

  Solution

Casca - Cascading AI

Kenzz is a social e-commerce platform offering deep discounts on a wide variety of products.

How: They source directly from manufacturers, cutting costs.

  • Platform: The platform uses a group-buying model for steeper discounts.

  • Target: Kenzz targets the mass market in Egypt and the MENA region.

  • Resolving: They bridge the gap between traditional shopping and e-commerce.

  Company Info

  • Industry: E-commerce, Local Shopping, Retail

  • Business Model: B2C

  • HQ: Cairo, Egypt

  • Founding Year: 2022

  • Employee Count: 11-50

  • Investors: Outliers Venture Capital, HOF Capital, Foundation Ventures, Samurai Incubate

  • Funding Amount: $3.5 Million

  Traction

  •   Thousands of users on the platform during the soft launch

  •   50% of orders came from outside major Egyptian cities

  •   Group buying feature reduces customer acquisition costs

  Competition Advantages

  • Strong focus on mass market in Egypt

  • Interactive social engagement features

  • Group buying discounts

  Founders

  • Ahmed Atef, CEO (Former experience at Vodafone)

  • Mahmoud Al Silk, CTO (Former experience at Google)

  • Moataz Sami Hindawi, CCO (Former experience at Jumia Egypt)

  Job Opportunities & Contact

  • Hiring Status: N/A

  • Contact Information:

    • https://www.linkedin.com/company/kenzz/

    • https://www.facebook.com/KenzzEgypt

  Why Invest by George

❝

Ooh-ooh-ahh-ahh! Kenzz bring shopping monkeys together for savings like sharing bananas!

🐵

- George Capuchinski -

  Voices From Our Community (By George: Coming Soon 🍌)

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Cheers,

Peniel Keme Kitoko

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